Please respond to the following: “Understanding Customer Wants and Needs and PEST Analysis”

• Argue whether or not you believe that health care marketers must understand customers and their perceptions of product offerings in order to effectively monitor prowess at addressing and satisfying customer wants and needs. Provide an example of your argument in action to support your rationale.
• Assess the value and importance of a PEST Analysis as a tool for mentoring and evaluating the macroenvironment. Provide at least two (2) specific examples of PEST Analysis that apply within a health care organization with which you are familiar.

 

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#775818 Topic: Public Health Research

Number of Pages: 3 (Double Spaced)

Number of sources: 6

Writing Style: APA

Type of document: Essay

Academic Level:Master

Category:   Nursing

 

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75607 Topic: Leeman & Sandelowski (2012)

Number of Pages: 1 (Double Spaced)

Number of sources: 2

Writing Style: APA

Type of document: Coursework

Academic Level:Master

Category:   Nursing

Language Style: English (U.S.)

Order Instructions: Attached

 

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DUE 8/3 8 P.M EST

8 pages APA not including title and reference page

 Read instructions carefully break down each section and use subheadings

HIV/AIDS TOPIC

  

Proposal for a Community Health Intervention and Annotated Bibliography

For this Final Project, you develop a proposal for an intervention that addresses a public health problem identified in a particular community or one that is relevant to your own Public Health research and practice interests.

Project Instructions 

To complete this Final Project, you work with your instructor to identify a pressing Public Health issue relevant to your community and/or personal research and professional practice interests. 

The proposal can be for developing a program, an intervention or a research study.

The Project will be completed in a format consisting of the following components:

· A 8-page paper using APA format (not including title page or references) 

· A Table of Contents

· A Manuscript (components list follows) 

The manuscript section of your Final Project must include the following components:

Section I: Introduction (1 page)

In this section, you will include the following elements:

· A description of the health problem you identified

· A brief outline of the need for the community health intervention you are proposing

· Sources of data that you will use to provide a rationale for your intervention proposal

· A statement of the problem or purpose of your proposed intervention

Section II: Annotated Bibliography (3 pages) 

In this section, you will include the following elements:

· An Annotated Bibliography that includes the following: 

* Sources: Six to eight recent (less than 3 years old) primary, peer-reviewed research articles that support the topic of your paper. Beyond the minimum primary research articles that directly relate to your identified topic, you may add additional, high-quality secondary literature (reviews or meta-analyses). You may also use websites if they come from a scholarly and relevant source (e.g., CDC, NCHS). Your sources must follow APA formatting. 

o Annotation: For each research article, include a brief description of the study aim, the methods used, and an analysis of the major findings. For each nonresearch source, provide a concise description of the relevant key points addressed in the source. Include in the annotation a brief description of how you plan to use each source (e.g., to provide statistics for the problem).

Section III: Methodology (2 pages)

In this section, you will include the general goals of your intervention. In your Applied Project these goals will be revised as SMART objectives. In the present project, this section will include the following components:

· Your implementation plan consisting of the following elements: 

** A description of the data based on a needs assessment

1) An explanation of the proposed intervention based on your research, suggested data sources, and annotated bibliography 

2) A brief outline of the proposed intervention 

· A description of the evaluation methods 

· A brief explanation of the ethical issues inherent in the methodology

· A brief explanation of at least three key community stakeholders and why you selected them

Section IV: Conclusion (1 page)

This section will consist of the following components:

· An explanation of which of the 10 Essential Public Health Services (and/or the Certified Health Education Specialist [CHES] Areas of Responsibility) your proposed intervention will address, and why

· An explanation of how your proposed intervention relates to positive social change

Section V: References (1 page)

 

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