I will pay for the following essay Managing Emerging Technologies. The essay is to be 3 pages with three to five sources, with in-text citations and a reference page.

ERP systems data mining options help the research and development ‎department, marketing department, customer relations department and public relations department. ‎This results in high customer satisfaction level but also help to increase the profitability of the ‎organization. But with the introduction of this ERP systems there are number of challenges which ‎come as a curse to the organization. An organization needs to counter all these challenge to get the ‎most out of this technology (Leon, 2007).

It is crucial to understand that what is innovative in this ERP ‎system. Is this just a myth or it really works? If an idea is not workable then it is not ‎innovation. Ideas come to mind frequently but making those ideas work for the betterment of ‎organizations is innovation in real sense (Denning, 2004). If an employee find ways to give better customer service but ‎his finding are just a research and not workable in real environment than the idea worth nothing. ‎

There are various things which an organization has to keep in mind in order to generate innovative ‎ideas and let those ideas work for them for a longer period of time. ‎First of all the organization should be aware of all technological enhancements and updates in the ‎industry and relevant environment. In case of ERP system our organization has strategically analyzed different ‎opportunities which can be availed and also the problems which we have to encounter. ‎

The other important thing is focus and persistence. Once the opportunities are identified and they are ‎tested in different environment and situations the organization may stay firm on its decision. ‎Organization needs to focus on their target and avoid all kind of distractions and opposition. Every ‎good idea is opposed initially. Organization must concentrate on implementation of ideas. Once the ‎idea is triggered and start benefiting the people will

 

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I will pay for the following essay Managing Business Organizations (business studies). The essay is to be 4 pages with three to five sources, with in-text citations and a reference page.

and these differences and similarities a multi-national organisation “ZARA” is compared with a local UK architecture firm Purcell Miller Tritton (PMT) LLP.

Zara is a renowned brand and flagship chain store of Inditex Group. It has gradually gained major popularity since its first store was opened in Spain. Zara has operated with an aggressive management style towards the business. It has proven many theories wrong, theories related to economies of scale, supply chain, etc. The company’s operation can be divided into philosophy, capability and payoff. Zara has kept a philosophy to keep 5 fingers touching the factory and five touching the customer i.e. they have kept a very quick movement between the production of their stock and the immediate transfer of that stock to the stores. Their main capability is to design, produce and deliver in 15 days as compared to the six month industry average. This is the major area in which the company has excelled over its competitors and has kept them way behind and it is because of these unique strategic capabilities that the company took over the clothing industry giant GAP in their first quarter of 2010. Zara’s main and the innovative approach is their fast fashion trend, which makes their product available in stores after just two weeks in the designing process. Besides such a fast and flashy approach, they keep their production limited i.e. the batch of clothing in merchandise is only available for just that two weeks time period and after that it is not available in the stores. This approach of scarcity and the customer’s perception towards rarity has helped Zara to boost their Revenues significantly. (Bonnin, 2002. Tokatli, 2008) The main distinctive feature about Zara is its co-operative nature i.e. every staff member of the organization is involved in some business process for the entire organization. Each store manager and the store assistant are really participative in collecting and providing information

 

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I will pay for the following essay Marketing Communications on Sound Choice. The essay is to be 8 pages with three to five sources, with in-text citations and a reference page.

Another benefit of sponsorship is its ability to provide extendibility and more exposure to the sponsor (Pope, Voges, & Brown 2009). This is especially true to sponsoring individuals. In cases where companies sponsor individuals such as athletes and celebrities, the individual carries the company trademarks in most of its major appearances. As the company sponsors events, the reach of the event through its own marketing campaign would provide extendibility to the brand. If the event is targeted to the companys main consumers, through the advertising materials and publicity the event would generate, the benefits from the exposure of the sponsoring brand could be enormous.

Sponsorship is cost-effective by nature. This is because, with the amount of cash or in-kind support the sponsoring brand provides to the sponsored entity, the effect is leveraged in many different ways (Dees, Bennett, & Villegas 2008). These ways could include extendibility and greater brand exposure as previously stated. most especially if the target audience that the sponsored entity can reach is in line with the companys target consumers (Cornwell 2008). The multiplying effect of association with the sponsored entity can usually accomplish more than the objectives that are primarily identified by the company by using sponsorship as an IMC tool.

In corporate social responsibility events, the involvement of the brand creates a perception about the brands personality, which is part of the overall brand image of the company. If the companys actions are philanthropic by nature, this could bring good will within the community, which leads to a positive attitude toward the brand (Close et al 2006). Even if the event is not a CSR or cause-related by nature, involvement of the brand in different events through sponsorship could create some presence among the community. This brings the brand closer to the consumers (Bennett, et al. 2009).

As noted

 

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I will pay for the following essay Market strector. The essay is to be 4 pages with three to five sources, with in-text citations and a reference page.

very difficult due to the strong hold of the said organization this type of market existence, in which the firm has the strongest hold over the industry, is called monopoly. (McConnell, Brue, 2006).

There are two types of monopolies. Natural Monopoly exists when an organization possesses a strategic control over assets or production, operations and/or distribution systems pertaining its particular product or industry. (Brakman, Heijdra, 2004). For example, an organization providing the government with the nuclear power plant energy would have a natural monopoly since it is performing a task which is highly strategic in nature.

On the other hand, Coercive Monopoly refers to any other type of monopoly that has been acquired deliberately. It includes erecting barriers for potential competitors to enter into the business, acquiring patents, mergers & acquisitions with the competitors to engulf competition, etc. (Brakman, Heijdra, 2004).

Firms often tend to achieve monopoly through erecting barriers for potential competitors to enter the market. These barriers may be of three types. The “economic barriers” include economies of scale (largely reducing costs through mass, full scale production), large capital requirements, technological superiority and absence of close substitute products. The “legal barriers” refer to intellectual property rights including patents, trademarks, copyrights, etc. which provide an organization with a strong edge over the competitors. Firms may also indulge in “deliberate action” including lobbying the government and concerned parties, collusion, etc. to acquire monopoly. (McConnell, Brue, 2006).

The barriers like high liquidation costs that make it difficult for a firm to leave a business may also keep them from entering it enhancing the monopolistic effect of the already existing firm in the market. (McConnell, Brue, 2006).

Firms may acquire patents in order to secure their monopolistic presence. They may come up with any

 

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I will pay for the following essay Market Segment Analysis (Individual). The essay is to be 5 pages with three to five sources, with in-text citations and a reference page.

Porsche is a German automobile brand founded by Ferdinand Porsche in 1931. The organization’s headquarter is in Stuttgart, Germany. However, it is equally popular in all parts of the world for its futuristic car designs and superior performance on-track (Porsche Automobile Holding, 2014).

Porsche is popular all around the world and has established a statue of luxury sporting car. The major reason behind massive demand for Porsche is its car designs, luxury, comfort and prestige attached with those who are driving a Porsche. Customers of Porsche do not belong only to the elite class, but it is equally popular among sports car lovers of all age. Porsche major segmentation strategy is explained as following:

This segment of Porsche Automobile generates around 27% of the company’s revenue. The consumers of Porsche belonging to this segment prefer a car with superior performance on the track, which motivates them to work even harder to achieve the best and allows complete control on the transmission and drive. Top Guns are also self-obsessed, and they want to show-off so that people can notice them which support the assertion that these customers are status conscious. Top Guns are proud of their success and tell their success stories to everyone so that they can be appreciated (Huffman, Rayess, Habib, & Mitchell, 2012).

These are the customers who are passionate about owning the world’s best sports car and are intrinsically motivated towards experiencing new adventures in their lives. For this reason, they select a car which thrills them with its speed and power. Bon Vivant segment is currently generating 17% of Porsche’s total revenues and is considered as being a lucrative segment in the near future. These customers mostly live in urban areas and have the tendency to influence attitudes and behaviors of people in their surrounding (Richardson, 2004).

Elitists segment of Porsche Automobile

 

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