Need an research paper on strategic marketing. Needs to be 8 pages. Please no plagiarism. A marketing management audit consists of reviewing three fundamental elements that are how one views and approaches the markets one serves. the value of the products one offers and the effectiveness of the actions used to market those products (Mazur, 2001). These three elements form the basis of a marketing management audit. The following sections will explain how one can use the marketing audit to uncover the information one will need to shape one’s eventual marketing activities. The first point of comparison between the two is that marketing audit is a comprehensive, systematic, and periodic examination of a firm’s environment, objectives, strategies, and activities to find problem areas and opportunities to recommend a plan of action to improve the performance of marketing strategies of the firm. Whereas an audit of financial statements is defined as the assessment by an autonomous third party of the financial statements of an organization or a company or other, ensuing in the publication of a sovereign view on whether or not those financial statements are appropriate, correct, and comprehensive.

Financial audits are characteristically carried out by firms of practicing accountants, due to the expert financial reporting information they need. The financial audit is one of many declaration or evidence of tasks provided by accountancy firms, whereby the firm offers an independent view on published data. Financial audits also help investors deciding whether to invest in a firm or not. Marketing audits are also performed by an independent third party with the purpose of defining the shortcomings of the present strategies of the firm.

The Market Audit Element

A market audit is an attempt to define the structure of the environment in which a company operates-the marketplace. Its function is to collect information and organize it in a fashion that alerts one to marketing needs, problems, and opportunities.

This information becomes a document that provides a detailed, accurate, and unbiased view of the marketplace.

Why Perform a Market Audit

The purpose of performing a market audit is to find out what to expect from the marketplace one are currently in or are considering entering. It provides one with data on any barriers or limitations one might encounter in entering or expanding into a market so that one can determine what it will cost to exist or compete. It also tells one what the possible return will be. in other words, what the market is worth to one (market value) or what one can expect in terms of revenue generation (sales volume/ earning potential).

 

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Need an research paper on students should be able to understand and explain the main theories of organizational management and leadership and their application. Needs to be 4 pages. Please no plagiarism. Management comprised of the following functions namely planning, organising, directing, staffing, co-ordinating, reporting and budgeting (Thenmozhi, n.d.).

The X-Y theory was first conceptualised by Douglas McGregor, an American social psychologist, in the year of 1960. It refers the statutory and simple rules of managing people. There are two theories X and Y. In X theory, the nature of the persons are lazy. Mostly they dislike work and try to avoid it therefore most of the employees are subject to negative reinforcement and threatened by it. Such persons avoid responsibility and prefer to be directed. The exactly opposite picture can be shown in Theory Y. Here, people accept and seek responsibility. To achieve the organisational objective people usually apply self control and direction. Even, they are also rewarded for their commitment (Business Ball, n.d.).

William Ouchi had developed Z theory in 1981. Basically this theory is referred to as ‘Japanese’ management style. This theory advocates the combination of theory Y along with the modern Japanese management. It indicates a large amount of freedom and trust with worker and it has been assumed that workers have a strong interest and loyalty (Business Ball, n.d.).

A series of studies had been conducted at the Western Electronic Hawthorn Works from 1927 to 1932. Here, the professor Elton Mayo had experienced the impact of work conditions in the employees’ productivity. He had started this through examining the environmental and physical influence of the work place and then he moved towards the psychological aspects and its impact on the employee motivation. The outcome of the study exhibits that the employee productivity is fuelled by the psychological stimulus.

It can be applied in the practical life also. Suppose, a management trainee has joined in an organisation and the management provide him training, separate work code etc.

 

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Need an research paper on tbd. Needs to be 12 pages. Please no plagiarism. In addition, Frank (with a large commercial law firm In Brussels) has helped negotiate a suitable site on the edge of the industrial area, just in a strategic position- industrial park of the town-which could most likely be a suitable location for the business. This will make it possible for the commissioning and construction of new factories for the company.

It is possible to built friendships and customer base in Belgium as it has been the case in Holland. Business experts say that every business must grow slowly and it should be given enough time to do so. A good customer relationship is developed when the company (ESC Electronica) provides better services for the people in the new country. In doing so, the company will be able to form a strong customer base just as it has been the case in the native country. In addition, Jan is not leaving his business entirely but it will be possible for him to conquer other international markets for the betterment of the company. As for the case of family matters, it will be prudent for Marguereet to combine her family life and the business which will keep the whole family financially stable. The best approach you (Jan) can use is to call family meeting and discuss the broad aspects of the business starting with the business plan, goals and objectives, family issues (togetherness, retirement and other external factors that need to be addressed affecting the family) and more pressing challenges and opportunities for the businesses in context of increased competition. The strategy of bringing the whole family on board is considered a best option in a case where the family is undergoing any kind of turmoil. Failure to convince the children for example Frank need to put his priorities right for further future prospects.

 

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Need an research paper on testicular self-examination. Needs to be 1 page. Please no plagiarism. Testicular self-examination due: Even though, relatively rare compared to other types of cancers, testicular cancer is the most common cancer among men and affects mostly males between 15 to 35 years. However, it falls under the class of one of the most treatable cancers and chances of recovery increase immensely when it is detected early. One of the most effective ways of detecting testicular cancer in its early stages is through testicular self-examination. This is a simple procedure similar to breast self-examination in women that can be done in private (Jarvis, 2012).

Teaching testicular self-examination to men within that age bracket is important because it has been proven that men rarely seek medical advice unless they have serious symptoms and this contributes to the high morbidity and mortality of men due to cancer, as compared to women (American Nurses Association, 2010). Interventions are, therefore, necessary to reduce the current trend of mortality associated with testicular cancer in males. They should however be aimed at behavior change as opposed to information insemination since previous interventions have shown that although men may be educated on how to perform the testicular self-examination, just a few of them actually do it.

Availing information on testicular cancer and testicular self-examination can have a positive effect on health promoting behaviors in men. This can be done through education using posters and other media such as videos and pamphlets put in strategic places such as in changing rooms and washrooms. Demonstrations using models peer-training and during health check-ups by a physician are other ways in which this information can be availed to the men.

In conclusion, it is important that men check their testicles regularly since this can help detect testicular cancer in its early stages and increase chances of recovery (Benjamins, 2010). Testicular self-examination can help to reduce the incidence of testicular cancer.

References

American Nurses Association. (2010). Nursing: Scope and standards of practice. Nursesbooks.org

Benjamins, S. (2010, Jul 27). My Testicular Cancer Diary – Part 5. Retrieved from http://www.youtube.com/watch?v=As9fNsuukmo

Jarvis, C. (2012). Physical Assessment & Health Examination. St. Louis, MO: Elsevier Saunders.

 

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Need an research paper on the 2002 failure of enron corporation and arthur anderson co, their auditors. Needs to be 4 pages. Please no plagiarism. This study discusses what happened with Enron, defines the problems that plague the high profile corporation, present solutions and alternatives, as well as give a sweeping opinion on how the problems could have been solved or avoided in the first place from this researcher’s perspective alone.Enron Corporation was an American energy company and considered as one of the world’s leading electricity, natural gas, pulp and paper, and communications group of companies. It claimed $111 billion revenues in 2000 and Fortune magazine accorded it “America’s Most Innovative Company” for six consecutive years, employing around 21,000 people. Enron started out as Northern Natural Gas Company in the early 1930s at Omaha, Nebraska. It became an organized holding company Internorth in 1980s, and then it purchased Houston Natural Gas in 1985 of which Kenneth Lay became the chief executive officer. The merged company was named Enron and was involved in transmission and distribution of electricity and gas throughout the United States. It also engaged in the development, construction and operation of power plants, pipelines, and other infrastructure worldwide. It later market and promoted communication bandwidth commodities and other “derivatives” and grew in opulence behind inflated, fraudulent and non-existent financial reports. Enron declared bankruptcy in late 2001. By 1995 accountants at Arthur Andersen knew Enron was a high-risk client who pushed them to do things they were not comfortable doing. Critics have identified the complicated management approach as one of the culprits that caused Enron’s collapse. Initially, the company performed extensive diversification to expand its product and service lines. Because of the strategy, the company experienced robust growth and gained reputation as a multi-dimensional firm. In addition, the firm continued to evolve its business model. Considering the unpredictable circumstances and calculated risks, Enron was successful on paper. This was reflected in the financial reports suggesting the extent of growth in the financial capability of the company.

Specifically, the level of stocks reported by the company has skyrocketed. The information provided by the Enron 10-K annual report suggests that it was only in 1997 that the company experienced a decline.

According to James Hecker, one of the investors of Enron, Andersen had knowledge on the nature of Enron’s operations. The company even branded Enron as a high risked firm that is willing to do all means required to achieve its goals. Moreover, Hecker described the relationship of the Andersen employees to Enron. In the exact words, Hecker said: “Managers in the doorway, thinking out of the box. And I was thinking to myself, I’ll bust by butt and then I’ll bust my rocks (Schepp, 2002).” This satire showed how generously the employees of Andersen working for Enron were compensated and provided with great incentives.

Moreover, Hecker described Enron as a lovely face and a fragile place. Basically, Hecker has knowledge on the true status of the company. Hecker even mentioned in the satire that the managers will soon bring their alibis to court.

 

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