Instructions

Case studies are an important learning strategy in business classes as they provide an opportunity for you to critically analyze events that have taken place in real-life businesses. This develops your critical thinking and research skills as you research the competition and industry in which your business resides with an end goal of formulating a recommendation for the challenges faced by the company.

Evaluate the case of your choice, and respond to each of the questions below using both theory and practical managerial thinking as well as supporting research.

Option 1: Red Bull (pp. 581–582)

1. What are Red Bull’s greatest strengths as more companies (like Coca-Cola, Pepsi, and Monster) enter the energy drink category and gain market share? What are the risks to their brand equity of competing against such powerhouses?
2. Discuss the pros and cons of Red Bull’s nontraditional marketing tactics. Should the company do more traditional advertising? Why, or why not?
3. Discuss the effectiveness of Red Bull’s sponsorships, advertisements, personal selling strategies, promotion, events, and public relations. Where should the company draw the line in terms of risk?
4. Recommend the next steps for Red Bull with respect to their marketing and advertising strategies.
5.  In formatting your case analysis, do not use the question-and-answer format; instead, use an essay format with subheadings. Your APA-formatted case study should be a minimum of 500 words in length (not counting the title and reference pages). You are required to use a minimum of three peer-reviewed, academic sources that are no more than 5 years old (one may be your textbook). All sources used, including the textbook, must be referenced; paraphrased material must have accompanying in-text citations.

6. Kotler, P., & Keller, K. L. (2016). Marketing management (15th ed.) [VitalSource Bookshelf version]. Upper Saddle River, NJ: Pearson. Retrieved from https://online.vitalsource.com/#/books/9781323591512

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Instructions

Choose one of the scenarios below (A or B) to complete the assignment.

Scenario A

You are the business owner of a local small engine repair shop, and you have been thinking about implementing a knowledge management system for your customer service technicians. You are thinking about this because there are times when some of your technicians know how to fix certain engine problems and others do not. Providing a central knowledge repository could help share troubleshooting and repair knowledge among your technicians.

Scenario B

You are the business owner of a local cleaning service, and you have been thinking about implementing a knowledge management system for your cleaning technicians, especially for those who troubleshoot and solve cleaning problems, such as removing certain carpet and water stains, addressing mold, and selecting the proper tools and products to use for other types of cleaning issues. You are thinking about this because there are times when some of your cleaning technicians know how to properly clean carpets and others do not. Providing a central knowledge repository could help share cleaning knowledge among your cleaning technicians.

After you chose your scenario (A or B), compose a paper that addresses the elements listed below.

• Explain the role of knowledge management systems.
• Explain what is meant by expert systems.
• Explain what is meant by content management systems.
• Discuss how the business in the selected scenario could benefit from an expert system and a content management system, and provide two examples for each type of system.
• Discuss how the business in the selected scenario could benefit from business intelligence, and provide two examples of these benefits.
• Discuss how the business in the selected scenario can use social media to not only obtain information and knowledge but to share it as well, and provide two examples of how the business might use social media information systems.

Your paper must be at least two pages in length (not counting the title and reference pages), and you must also use at least two scholarly sources, one of which must come from the CSU Online Library. Any information from a source must be cited and referenced in APA format, and your paper must be formatted in accordance to APA guidelines.

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InstructionsCompleta el párrafo utilizando la forma correcta de los verbos reflexivos correspondientes.Word Bank

acostarse afeitarse cepillarse ducharse irse lavarse levantarse maquillarse ponerse quitarse secarse vestirse

Los domingos por la noche, Carlos y Elena (1)  tarde y por la mañana tardan mucho en despertarse. Carlos es el que (2)  primero, (3)  el pijama y (4)  con agua fría. Después, Carlos (5) la barba. Cuando Carlos termina, Elena entra al baño. Mientras ella termina de ducharse, de (6)  el pelo y de (7) , Carlos prepara el desayuno. Cuando Elena está lista, Carlos y ella desayunan, luego (8)  los dientes y (9)  las manos. Después, los dos (10)  con ropa elegante y (11)  al trabajo. Carlos (12)  la corbata en el carro; Elena maneja.

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Instructions

Create a consumer pamphlet designed to help clients  understand the various evidence-based practices for addiction treatment.  Selected population is adolescents, and then outline the keys to successful  treatment with this population across the various phases of  treatment. Be sure to gear the information toward the specific  population; so be sure you address issues of family  involvement as well as individual treatment. You are encouraged to be as  creative as you can with the pamphlet because it must be something that  potential clients will find useful, easy to read, and eye catching.

You can create the pamphlet using Microsoft Word, Microsoft Publisher, PowerPoint or Prezi, no narration necessary.

Length: 8-10 slides or pages

References: a minimum of 10 resources (Resources to be used are being attached below)

Your pamphlet should demonstrate thoughtful consideration of the  ideas and concepts by providing new thoughts and  insights relating directly to this topic. Your response should reflect  scholarly writing and current APA standards.

Due: April 1, 2019

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Instructions

Description: Your task is to find one empirical, scholarly article that speaks to the social issue that you chose in Week 2 for your Applied Final Project.

There is a specific format that I want you to use when posting your article summary on the discussion boards this week.  Please also use this format when submitting your 9 summaries in Part III of your project.

• APA citation of the article
  • Identify which social science discipline(s) your article represents
  • Summarize the main tenets of the article
  • Discuss the implications of what the article has to say related to your research question

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