Hi, need to submit a 1250 words essay on the topic Answer the two thought experiments ‘the direction of happiness’ and ‘the experience machine’. Based on your answers to the thoug.

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In his argument against hedonism, philosopher Robert Nozick used the thought experiments based on “the direction of happiness” and “the experience machine” as he attempted to answer this question. The notion of hedonism, which is manifested by the belief that pleasure should be the ultimate purpose of life, disregards the provisions of a meaningful life. By showing that there are more values to life than happiness, this paper will answer the two thought experiments and discuss what happiness is and whether a happy life is the same thing as a meaningful life. Nozick uses the model of a machine capable of giving people the experience of whatever their desires and pleasures are, which cannot be distinguished from those that can be experienced apart from such machines. People would have a choice to live inside the machine and experience all their pleasures or outside in a lower degree of pleasure. Under such circumstances, where hedonism would opine that the sole intrinsic value is pleasure, most people would choose to remain plugged in to the experience machine. That would show a preference of a more pleasant but less meaningful life than a less pleasant and more meaningful one. However, according to the concept of direction of happiness, the amount of happiness in different lives is exactly the same, only that one tends to slope upwards with increasing happiness while the other slopes downwards with declining happiness. Mistakenly, people would still choose the life with happiness that slopes upwards. It is a mistaken choice because people still care and are concerned about their connection with reality, and it is the factor that the experience machine lacks. People still want their experiences to develop from reality rather than fantasy even if both feel the same. From this, it can be said that what people ultimately seek in life are not merely feelings of pleasure, but also to be in a particular way. Feelings of happiness and pleasure are desirable but not enough. People would want to go beyond the simple experience of doing things and actually do them. Therefore, there are more values than happiness and experiences of doing things. The experiences of the experience machine only limit people to their own man-made realities that are constructed within the confines of their perceived important values. Although the experiences of reality may be simulated by the experience machine, no contact is made with deeper and meaningful reality. When one envisages an experience machine and then appreciate that they would not use it, they learn that there are other things that matter more than experiences. The definition of happiness provides that it must contain meaning, pleasure and engagement. The part of meaning is in reference to the contribution to a broader cause while pleasure comprises the part of feeling good. Although a happy life and meaningful life have overlapping aspects, they are fundamentally distinct and a happy life is not necessarily a meaningful one. Happiness may occur as either or both emotional and mental well-being that is characterized by pleasant and positive feelings, which have different meanings to different people because it is quite a subjective matter. It can be a spontaneous feeling caused by positive emotions and last for a moment, as well as a continuous one.

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Hi, need to submit a 1250 words essay on the topic Asseing Cultural History.

This essay will address the role of gender orientation, social skills and individualism vs. Collectivism degree in learning process and cultural belief of an individual Moreover, the essay will summarize the importance of history in shaping an individual’s culture.

Cultural dimension theory of Hofstede is an important cross-cultural communication framework, proposed and established by Greet Hofstede. This specific framework describes the effect of culture of a society on the human values. There are six different dimensions in this framework. Individualism vs. Collectivism can be considered as an important dimension among those six dimensions. This plays an important role in shaping cultural beliefs of an individual.

This is the measure to which the social individuals are integrated into a particular group. People of European countries rank high in this list. On the other hand, people of Asian countries rank low in this list. People of Western countries believe in individual goal development, activities and achievement. On the other hand, people of Asian countries believe in collective work, collective performance and group achievements. It is the cultural trend, family orientation and family environment of individual that drive them towards specific approaches. Two different family structures can be identified in this world, such as joint family and nuclear family. The concept of joint family can be identified in Asian countries. On the other hand, the concept of nuclear family can be identified in several western countries. In joint families, family members used to take decisions collectively. On the other hand, in nuclear families, the head of the family used to take individual decision (Ibroscheva & Ramaprasad, 2008). These specific cultural orientations and guidelines are also followed by people in workplaces and several social institutions. Therefore, it can be stated that the degree of individualism vs. Collectivism

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Hi, need to submit a 1250 words essay on the topic Australia’s Airline Industry.

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This enabled virgin Blue to grow rapidly and became the second largest domestic airline carrier in Australia. Air New Zealand on the other than, is a flag carrier and one of the national airline companies located in Auckland, New Zealand. This airline operates a number of scheduled flights to 24 international and 26 domestic destinations in 15 countries across Europe, Oceanic, Asia and America. It is a member of the star global Alliance having joined in the year 1999. It was originally known as Tasman Empire Airways Limited. where the government of Australia was in ownership by the year 1965. Latter the name changed to Air New Zealand as it is called today. It operates along haul fleet consisting of Boeing 747,767,777 as well as Airbus A320 aircraft on international routes. Qantas airline is one of the Australian airlines based in Sydney Australia. This airline is the oldest continuously operating airline in the whole world. Currently the airline is considered to be a four star airline. 2) Summary of current political, social, legal, economical and environmental issues influencing the company Political/ Legal The legal/political segment is an arena were the interest groups and the organizations compete for resources, attention and voice of overseeing the law and regulations guiding the various interactions among nations, This represents how organization try very hard to influence the government and how the governments control them. For instance Blue Virgin is concerned about all the government regulations that affect the business as a whole. This helps the company to effectively achieve its goals considerably since political and legal environment are business friendly to the company (Lowe 2008, P. 126) Social Social-culture is concerned with the society cultural value and attitude. Since attitude and values forms the main cornerstone of the society, then they often drive economical, political/legal, technological and demographical changes and conditions. This market segment has a direct effect on the overall performance of the company as it relate passenger who use the companies services from different cultural back grounds with varying attitudes (Robinson 1997, P. 31).. Economical Economical environment refers to the direction and nature of the economy in which a company competes. A firm must forecast, scan, monitor and assess the health of its economy so as to have a higher advantage over competitors in the same economy. As for the case of Blue Virgin it is important to analyze the economy before coming up with any decision that would help it to achieve its goals in such a competitive environment. Technological This includes activities and institutions involved with translating and creating knowledge of new services and various brands in the market. The benefits of these efforts suggest the findings by early adopters of new technology to help in achieving a greater market share as well as high returns. For instance Blue Virgin do verify that the it is continuously scanning the external environment in order to identify the potential substitutes for technologies that are being used and also acquiring new technology which gives it a very high competitive advantage over its competitors (Lowe 2008, P. 126). Environmental The general environment of Virgin group t is composed of dimension in the broader society which influences the company as a whole (Park 2001 P. 134.

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Hi, need to submit a 1250 words essay on the topic Biography on Abraham Lincoln.

His brother John Kennedy served as the president of America and Robert Kennedy himself served as the Senator of United States. This essay would further provide details about the biography of Robert Kennedy (Talbot 2007).

Robert Kennedy studied in different schools all over his life and graduated from the Milton Academy in 1942. He then served in the military for two years in the World War II after which he was discharged. After serving in military Kennedy joined Harvard University and performed in the football team. He completed his degree of bachelors from the Harvard University in 1948. He further studied law from the University of Virginia and graduated from the university in the year of 1951. It was in 1950 that Kennedy married Ethel Shakel and their first child was born in 1951 named Kathleen. It was the coming years in which the career of Robert Kennedy developed and he successfully played a role in the politics of United States (Evan 2000).

The career of Robert Kennedy in real life started when he enter the arena of law in 1951 after graduating from the Wisconsin University. Robert joined the Criminal Division the US Department of Justice as a lawyer but later resigned to help his brother John in his the election of Senators. In 1952 Kennedy was hired by McCarthy as an assistant advocate for the Senate subcommittee. Being a counsel for the subcommittee McCarthy performed many researches which showed as to how the allies were backstabbing each other. He was against the cargos being delivered to enemies and gave out several speeches in this regard. However, again in 1953 Robert resigned from this post because he was not fond of the internal running of the committee. He joined the committee back in 1954 and became the chief counsel in the year 1955. His major breakthrough as a chief counsel was when he was appointed as the head of the committee which was investigating the

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Hi, need to submit a 1250 words essay on the topic Buyer behaviour and communication strategies BB644.

Moreover, the Toyota Prius family including Prius 1.8, Prius C and Prius V wagon will provide consumers with more models to choose from.

The main goal is to create awareness of the hybrid technology developed by Toyota in the form of Toyota Prius family. By advertising and promoting the product, we wish to position Prius as a comfortable yet powerful car for the fun-loving and family-centered individuals alike. The communication channels are meant to draw interest and instigate a desire among consumers to make a purchase. The advertising should effectively create the desired image on the minds of the consumers in order to generate brand awareness which can productively be converted into sales. Moreover, the intended purpose of using communication channels is to stimulate buyer readiness through knowledge dissemination which educates the public about the damages of conventional fossil fuel engine cars and the new hybrid technology which has been stylishly designed in the form of Toyota Prius series. This notion is intended to trigger consumers to consider a change in their automobile preferences in order to try out the hybrid car series by Toyota which is both, energy efficient and cost effective, as compared to other cars by the competitors. So, the main focus can be said to highlight the novel attributes of the Toyota Prius family and its hybrid technology. Also, the economic perspective of the Toyota Prius series is pivotal in convincing consumers that the cars have been made to suit the needs of everybody including families, individuals, and adventurous youths.

Communication strategy is an important phase of strategy development and marketing products. In particular, it is critical to the segmentation, targeting, and positioning of the Toyota Prius family in the minds of the target consumers. The image any particular brand conjures up in the mind of the consumer is significant in determining

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