1. Choose a popular song from the past two years that you deem significant. Please make sure that it is from 2019 or 2020 (you will have marks taken off if it is not from the right time period). If there are differing dates for the song’s album and single release, or some other situation with the dates, as long as one of the dates is 2019 or 2020, that is fine. You can pick your favourite song, your least favourite song, a song that has some political significance, a song that uses unusual instruments, a cover of an older song, a mash-up of older songs, an unusual genre, etc.

2. You must provide a copy of the song through a YouTube link at the end of your document.

3. Your assignment should be formatted in the following way:

• 1200 to 1500 words
• Use a 12pt Times font with default margins.
• Use double-spacing.

4. Content of analysis report:

Background (maximum one page)

State who recorded the song, what the song title is, what the song’s date is, and who wrote it. In an opening paragraph, describe the artist(s). Who are they? Where are they from? What else have they done? How is their music usually described in the media?

Analysis (main part of assignment: 2 to 3 pages)

Please read the requirement carefully before your start!

 

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For this assignment, you will write a one-page essay explaining how you present yourself online. Complete both Parts A and B.

Part A: Google your name. Discuss various places you found your personal information online. Did anything surprise you? In what ways can your personal information online influence personal or professional opportunities? How does this illustrate that Goffman’s dramaturgy approach applies to one’s own digital footprint?

Note: It is acceptable if you found very little about yourself or found many websites with people with your same name. Just do your best to discuss what resulted when you tried searching your name online.

Part B: Open your Facebook, Twitter, LinkedIn, or another online social media networking site. Discuss how Goffman’s theory or view on presentation of self applies to how you present yourself in social media. How does the way you are managing your self-presentation on social networking sites influence your personal and professional opportunities?

Note: If you do not use social media, interview someone who does, and get their responses for the Part B questions.

Sources are not required for this assignment; however, if you choose to use any source material, cite and reference those sources using APA format.

 

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You have been assigned the task of purchasing media for your client’s advertising campaign. In a two to four-page paper, discuss the steps you would use in determining how you would select a media venue. Describe each of the five W’s for your media planning. Describe the three most important rules of media buying and why they apply to your client.

The Media Buying paper

• Must be two to four double-spaced pages in length (excluding the title and reference pages) and formatted according to APA style as outlined in the Ashford Writing Center (Links to an external site.).
• Must include a separate title page with the following:
  
  • Title of paper
  • Student’s name
  • Course name and number
  • Instructor’s name
  • Date submitted
• Must use at least two scholarly sources in addition to the course text.
• Must document all sources in APA style as outlined in the Ashford Writing Center.
• Must include a separate references page that is formatted according to APA style as outlined in the Ashford Writing Center.

 

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Your manager has decided to reduce the number of suppliers for a critical subassembly from three to two. She has asked you to review the three current suppliers (A, B, and C) and to recommend which one to eliminate from the approved suppliers list. You confer on the ground rules and agree that a multiplier of three will be assigned for best performance in a category, two for second place, and one for last place.

You have been provided the following data:

• Quality is the leading attribute to be considered and has been assigned a 45% weighting. The best record for quality has been achieved by Supplier C, followed by Supplier A, and Supplier B in last place.
• Warranty length is the second most important attribute with a 30% weight. Warranties are three years for Supplier A, five years for Supplier B, and two years for Supplier C.
• Cost is the last consideration with a relative weight of 25%. Subassemblies from Suppliers A and C each cost $7500 while those from Supplier B cost $6500. All values include shipping and delivery charges.

Create a simple MS Excel spreadsheet to enter the relevant data and to calculate the composite score for each of the three suppliers. Post your spreadsheet for the class and state your recommendation for which supplier to drop from the list.

 

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The assignment we will begin this week is intended to introduce you to a variety of research tools that are available to you whether or not you are a student. Some, like the news sites, will be familiar, while others, like the search engines for the Deep Web, will likely not. Both methods present challenges. News sites require care in establishing credibility, as the definition of what is considered news has changed much. Some players in this category peddle outright lies under the guise of news gathering. The Deep Web is a store of information that is not findable through standard search engines. The algorithms can’t distinguish it. Some people argue that, like dark matter in the universe, the information contained in the Deep Web represents the bulk of the content that exists on the internet. However, the Deep Web search tools can be … infuriating.

This assignment will ask you to try out many different research tools, so give yourself time to browse and get familiar. The assignment is very particular. I am asking to try specific types of sources and a certain number of that kind of source. For example, I might ask you to try three reference works. While it might seem repetitive at times, it is for a purpose: exposure. Exposure creates familiarity, and familiarity creates opportunities for future research.

 

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