consumer behavior class discussion post
This week you were assigned to read Chapter 7 in the text. https://www.blackwellpublishing.com/content/hewstonesocialpsychology/chapters/cpt7.pdf There was also a link (https://www.youtube.com/watch?v=5Gtio4V1L3o) you had listed as one to watch which depicted an example of a Public Service Announcement (PSA) in Hong Kong by Volkswagon. The video depicts an example of an attempt to change consumer attitudes about texting […]